Strategy & Development
Strategy considerations for setting up and developing a Web presence for your organisation
Articles
Getting A Website - Introduction
Thinking of getting a website for your organisation? Start reading here
Characteristics Of Successful Online Communities
How to develop a successful Online Community
Eight Secrets Of Effective Online Networking
Tips, tricks, and tools for using and managing your social networks wisely
Should Your Organization Use Social Networking Sites?
Signs that a social networking site might work — or not work — for you
Determining Your Social Network Needs
Getting the most from online tools for social networking
Website Disclaimers – Why Have Them And What Should You Include?
Guidance on developing a disclaimer for your website.
Using tags to promote your organisation
Web 2.0 For The Voluntary Sector
Web 2.0 and its practical applications for the voluntary sector
Choosing A CMS That's Right For You
Guidance on choosing a web content management system that’s right for you
Making The Most Of Your Multimedia Content
Ideas and examples on how to base a fundraising or advocacy campaign around multimedia content.
Second Life And The Voluntary Sector
A look at whether (and how) Second Life can be used by the Not for Profit Sector
Developing A Web Publishing Policy
Guidance on what to include in your organisation's Web publishing policy
How to write great website copy to attract your audience and keep them interested.
Never Say 'Stick It On The Website'
How to think strategically about online communications
Using new media for campaigning
How blogging can help organisations deliver services
Harnessing The Power Of Web Audio Content
Two organisations demonstrate how using audio on the web can enhance their areas of work
Using Video On Your Website – A Case Study
Case study and examples of organisations using video on their websites
An Introduction To Effective Use Of Video On The Web
An overview of the major production and distribution considerations when including video on a website
An Introduction To Effective Use Of Audio On The Web
An overview of the major production and distribution considerations when including video on a website
Step One, Web 2.0 - How To Make It Work For Charities
A look at web 2.0 and how small steps on the web 2.0 journey can result in effective low-cost marketing.
Web 2.0 & Accessibility For Disabled Users
A look at Web 2 and the implications it might have for disabled people who use the web
Using Zoom Layouts - Alternative Style Sheets For Improving Your Site’s Accessibility
Benefits and best practice for using alternative style sheets
Using Microsoft SharePoint Services To Create An Intranet
Overview of organisational advantages of running an intranet focussing on Windows SharePoint Services (aka SharePoint)
Key issues to help you communicate to a web designer exactly what you need for your website
Helping Voluntary Groups Plan Websites
How you could help a voluntary organisation get a really effective online presence.
Techniques for promoting your organisation’s website
Commissioning An Open Source Content Management System
An explanation of key issues to take into account when considering adopting an open source content management system
How do you know if your website is a success?
An overview of Web 2.0
Getting A Website - Do It Yourself Or Get A Website Developer?
Should you go it alone or hire a professional to design and build your site?
Getting A Website - Planning Your Content
You know you want a website - but what are you going to put on it?
Getting A Website - Updating And Developing Your Site
Web sites are never finished - plan for their upkeep
Getting A Website - Test Everything
Check it works properly before launching
X Marks The Spot - What Is XML?
Overview of XML (eXtensible Markup Language), its uses and potential
Getting A Website - Why Do You Want A Website?
What exactly do you want your website to do for you?
Planning A Database Driven Website
Guidance on planning a database driven website.
Benefits and uses of database driven website explained.